Unscripted Sessions with Sreedhar Peddineni, Co-founder, GTM Buddy

In this episode, we speak to Sreedhar Peddineni, Co-founder at GTM Buddy.

While you might not have heard about him, he has been in the SaaS industry for over two decades now. He started his first company, Host Analytics in 2001. In 2011, he co-founded Gainsight along with Jim Eberlin. After a great exit with Gainsight in 2020, he is building his latest venture, GTM Buddy, a sales enablement platform.

In our conversation with him, we discussed how the SaaS industry in India has shaped over the past decades.

Key Insights

  • Companies like Zoho and Freshworks are the role models for the Indian SaaS industry.
  • There are a lot of SaaS companies that are identified as US companies, were built out of India, including Gainsight.
  • For the longest time Indian SaaS was perceived to be building cheaper alternatives for existing tools. While there’s nothing wrong with that, the perception has changed as there are many SaaS companies becoming market leaders in their own categories. We’re going through the golden age of India.

If you’re a SaaS founder or looking to start one, you cannot miss listening to Sreedhar Peddineni.

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